I've mentioned putting the Winhelp2002 hosts file on my dd-wrt router a few times. I just checked to see if I need to add any specific entries.

    root@router:/tmp# grep criteo hosts0
    0.0.0.0     cas.criteo.com
    0.0.0.0     dis.criteo.com
    0.0.0.0     dis.eu.criteo.com
    0.0.0.0     dis.ny.us.criteo.com
    0.0.0.0     dis.sv.us.criteo.com
    0.0.0.0     dis.us.criteo.com
    0.0.0.0     ld2.criteo.com
    0.0.0.0     rta.criteo.com
    0.0.0.0     rtax.criteo.com
    0.0.0.0     sapatoru.widget.criteo.com
    0.0.0.0     sslwidget.criteo.com
    0.0.0.0     static.criteo.net
    0.0.0.0     static.eu.criteo.net
    0.0.0.0     widget.criteo.com
    0.0.0.0     www.criteo.com

Apparently not.

Deets: https://ello.co/dredmorbius/post/v9l7zvlyynvl1pskbwssmq

https://www.dd-wrt.com/wiki/index.php/Ad_blocking