I like this idea - does anyone know if there are other incubators for content creators? I never thought about building a show/movie/experience/etc as though it were a startup.
Popular Youtube vlogger Casey Neistat recently started 368. And he's teaming up with Patreon's CEO, Jack Conte.
> Conte detailed his idea in a video he uploaded to YouTube on April 20. “Imagine if 368 had some sort of program where you could essentially be sponsored as a creator,” he said. “Say you get three or four thousand bucks a month for some period of months to essentially quit your day job and just be a full time creator.”
> Sponsored creators would be able to take advantage of 368’s facilities, which could include podcast studios, video game streaming stations, and screening rooms, according to Neistat. Meanwhile, the funding for those sponsorships would come from Patreon, where Conte believes Neistat could raise significant resources. “I think the community would be super excited about participating in a program like that,” he said, “that helps people pursue their dreams.”
There's https://standard.tv/ founded by Dave Wiskus (Here's the Bad Version), CGP Grey, and Philipp Dettmer (Kurzgesagt). I think they have an office in NYC.
As a VC the tricky aspect here is thinking about exits for these kinds of businesses.
Snap have the luxury that they don't need to worry about finding a return for their $150k because presumably the content delivered will create far more value from adverts and engagement. Other investors who don't have a $billion media platform behind them have a different story!