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I think the perfect model is the one Mohammed Unis advocates: so called "social entrepreneurship". The business makes a profit but it has a set of shareholders who control all voting rights who are interested in having the business do things that are not only motivated by profit.

In a way, Google is a bit like this. Sergei and Larry setup the company in such a way that they have far more voting rights than the non-founders and thus use Google to pursue aims that are more social, for instance developing new energy technology or cars that drive themselves, etc.



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