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> However, most people now go to amazon.com to find out what they want to buy.

Maybe by frequency of purchase, but probably not by value. When I was car shopping, I used Google quite a bit to look up dealerships, reviews, etc. Did I use Amazon? Not even once. When I was looking at vacation destinations (prior to COVID cancelling all travel plans) likewise, I was using Google, not Amazon. Same with researching my last laptop purchase (which I ended up buying directly from Lenovo).

I use Amazon a lot, but I would guess that measured by dollar value, my off Amazon purchases are much greater than my Amazon purchases. Measured by number of purchases, of course, I've made many more transactions on Amazon than I have off of it.



you are likely correct. i use google flights, i would search on google for a car.

but fb is coming up with marketplace, ig has shopping related stuff, so i am not sure who the winner will be. It may end up with two companies sharing the market.




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