Wow, never thought of an app's predatory behaviour akin to 'domestication' - but it is true, i find it incredibly hard to leave.

the other interesting point the author makes is that the domestication can be inadvertently done by the app.

So, what is a well meaning app creator to do? Is'nt that just a symptom of success? He mentions what Signal could have done ( move towards decentralization) but not clear what Mozilla could have done?