Many is relative. The big "little guys" are making just a per mill of the whole. If you earn as much as a regular office worker, you are already part of the 0.1 top-Influencers. The millionaires are even lower, 0.01% or 0.001%. But the laws apply the same for all of them.
And from my understanding, the poor influencers are the most harmful ones, as they sell even the most awful trash. While the rich ones at least usually have some standards. An exception are the single cases of rich bitches who directly scam their followers with something illegal.
And from my understanding, the poor influencers are the most harmful ones, as they sell even the most awful trash. While the rich ones at least usually have some standards. An exception are the single cases of rich bitches who directly scam their followers with something illegal.