Thanks for expanding on your comments. I suspect you're right. I work with a lot of other people in the hustler camp, none of which can write any code at all, and I find it much, much easier to get things done (with my team). When you can sit down with a creator and talk their language -- and understand their challenges -- it's a lot easier to relate to them. As a hustler, you have to know when to advocate for your creator. Nothing brings a creator in to the fold better than having their back in a client/project group meeting.