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Thanks, this is pretty helpful!

Would you happen to remember any details on the first 1-100 users strategy? Where did FB get that initial traction from that took it from someone's side project to something a few 100 people on campus were using.

Was there a strategy to get users to engage on the site as well to make it more attractive initially? For example, I read that reddit seeded the initial website with fake users and articles to appear active.

I also read pinterest pursued an invitation only strategy early on and I believe clubhouse recently repeated this sort of strategy through the music industry (not sure how they acquired the initial users).



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