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> My customer does not care if my backend code is beautiful

Apple can only sustain the high margins they do because you’re wrong. Some people care a great deal. Some of those people have deep pockets. If none of your customers seem to feel that way it’s probably because they are Apple customers.

But you also have companies like Anker and at certain points in their history Sony, Samsung and perhaps LG. They got it. At least for a while.

People here don’t complain about Apple for silly reasons as much as they used to. But I’ve been laughing at people jealously predicting their imminent demise while cashing dividend checks ever since their shares were $40 pre-split (7x and counting IIRC). I’m going to get to retire at least a couple years early just on AAPL, even having done dollar cost averaging.

> B2B crud app

Ah. Businesses have a weird split brain problem and it’s difficult or impossible there. They want custom software for less than or around the price of off the shelf solutions. The OTS ones can be beautiful and occasionally get away with it. If you care about art of even ergonomics you’re gonna have a bad time. I encourage you to seek out a new vertical.



> Apple can only sustain the high margins they do because you’re wrong. Some people care a great deal.

Are you suggesting that some people care a great deal about how pretty Apple's code appears, despite having zero way of knowing anything at all about that as a consumer?




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