I'm just going with what I thought of, but am happy to adjust things as makes sense. :)
Still uses "upgrade", but highlights the fact that you're changing the artifact and not just the software.
I'll email the HN mods and ask them if they can do it. :)
Also copied that wording to the GitHub repo page, Docker Hub page, and will probably use it everywhere else that needs a description too. :D
I'm just going with what I thought of, but am happy to adjust things as makes sense. :)