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If you remove the editorial arm, revenue would crater from only selling generalized stock photography.


Okay then there are better ways to phrase that distinction, because what you've described is still "licensing stock photography". The editorial arm is just a means by which they license.


editorial and stock are two different categories and not the same thing


You can license editorial content (President Biden waving from the White House) or stock content (business man waving from the lawn of his house) for an editorial news piece. Editorial content refers to media assets of latest/trending events, not content for editorials written by press.




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