Whenever I use my partner's iPhone, or even open links on Chrome on my phone (I usually use Firefox with adblock) I feel like I'm being slapped in the face by ads. The difference is shocking.
A decade ago I used to see & hear various ads throughout my day and could ignore them. Nowadays I see so few ads in a month that my brain short circuits whenever somebody shows me their phone with something like youtube and it shows ads.
Mobile web today is like going back to dialup with the time it takes to load a damn article chock full of ads. Worthless. So much for lite mobile websites. Hate browsing on the phone. Only to be done when completely unavoidable.
