1. Hulu is where they're testing the waters of Internet distribution; it's still a limited experiment.
2. They're hoping Hulu -because of its requirement of a computer- won't cannibalize their broadcast TV shows. In terms of their bottom line, Hulu > pirated shows on the Internet, but Hulu < TV.
2. They're hoping Hulu -because of its requirement of a computer- won't cannibalize their broadcast TV shows. In terms of their bottom line, Hulu > pirated shows on the Internet, but Hulu < TV.
Edit: nikblack explains it more eloquently in this comment: http://news.ycombinator.com/item?id=486620