It's interesting to see the great lengths the TC writer goes to to justify (primarily to himself, it seems) this idea as socially valid. I would have thought the efficiency benefits of passing off home labour to specialised businesses would have been patently obvious, especially to a technology journalist. Do we really still stigmatise people as being "lazy" just for wanting to focus on their specialisation?

I also notice a similar prejudice among commenters here. Come on people, this is basic economics.