"Remember that time we bought the thing? And we had that bug? And they said 'We'll never fix that because the product is EOL'? That should never ever happen again, and is worth 20% per year to insure against."
AR quotes maintenance purely as "We promise this product will be under active development for the duration of your maintenance contract. We might decide to do that independently of this contract, but if you want a legally enforceable promise which you can quote to other stakeholders, that costs $PRICE."
AR quotes maintenance purely as "We promise this product will be under active development for the duration of your maintenance contract. We might decide to do that independently of this contract, but if you want a legally enforceable promise which you can quote to other stakeholders, that costs $PRICE."