"If Google wanted to own Washington coverage, well, all it would have to do is take the six or seven journalists who are really producing stuff— remember, reporters don’t make shit —and put them in one place and overnight Google would own Washington...Well, why couldn’t we do that?"
This concept would apply to other parts of the newspaper business. Craigslist did it to classified ads, ESPN to sports, now Politico with politics. I'm sure others will come out over time as well.
http://www.vanityfair.com/politics/features/2009/08/wolff200...